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Communicating sensitive subjects will be an issue for all communicators at some point in their roles. For some it's a regular issue to manage and manage effectively. Follow these top tips and it might make it easier the next time you're called into action.
Ofcom, and they should know, tell us that 70 per cent of the UK adult population have smartphones and more than half watch short-form videos. As comms people spot the need to create short videos there are still things they need to remember argues one experienced comms person.
It's an important point that still needs to be made. Using Facebook isn't messing about on the internet. It is going to where the people are and talking to them there. Take the excellent Newcastle City Council Facebook page who are mixing video into their updates with good results.
The only thing worse than being a reporter for the local rag – at least as far as Newcastle taxi drivers are concerned - is to work for the city council.
The council is to blame for faffing about with the street network yet neglecting to grit the roads, sucking up to cyclists, pandering to foreigners, and failing to collect the bins - despite charging too much tax for the service.
Good apps are heart to find. But for one comms person a taxi app that is revolutionsing travel stands out.
by Rob McCleary
Uber is the best app ever. Why? Well, for a start, it was almost definitely sent back in time to me by my future self. The future self who lives stress free and absolutely does not turn into the Incredible Hulk every time he tries to get a taxi late at night.
A comms person who deals direct with industry has a clear message for comms people. Quit the negative talk about the economy.
Less than two weeks into a new business year and there is already talk of an impending recession and uncertain times ahead. Great, just the tonic we ordered to start the year off.
Even by January’s depressing standards this is a new low, yet rather than fighting back to dispel the doom and gloom we seem to have numerous business organisations trumpeting the fact and – certain elements of the media - lapping it up.
We're always keen to get fresh perspectives, case studies and ideas. And it's good to look beyond the UK too. So here's a new guest post from the Netherlands.
by David Kok
It’s the beginning of a new year. A time to look forward and set goals for the coming year (if you already did, you might like to change them after reading this blog :-)
It’s 2016 and a lot of local governments appear to think that it’s still 1996. What changes should they realize to get into the 21th century by the end of this year (or century)? Based on my personal experience at local governments in the Netherlands, studies on how cities use social media (UK 2013, around the world 2012) and various interesting books and other literature, I see three major changes local governments must make...
We're staging three unawards masterclasses across the country. There are slides in the morning and an unconference in the afternoon where the agenda is decided on the day. But where does it fit in the need to learn?
by Dan Slee
You. If you are willing to learn new things there’s a chance you’ll still have a job in 2020.
This is not a bold statement. It’s surprising how many people quietly have contacted me to say that line resonates.
Good communications is all well and good but how about improving the thing? An event in Yorkshire aims to improve how democracry is done and it's of interest to anyone in or around local government.
by Dave McKenna
While controversial council decisions make their way easily onto the news agenda the day to day of council decision making remains invisible to most people.
Take Council meetings for example. While millions engage with the x factor and strictly hardly anyone is interested in what’s happening in their own town halls. The problem is not the comms but the product. So how can we bring council business out of the 1930s and blinking into the sunlight of the mass media age?